It's Social

Are you ready to tweet, pin, connect, share, follow, blog, tumblr, flickr and the old time traditional way – watch, the Super Bowl? This Sunday’s SuperBowl XLVI in Indianapolis will be the first ever to feature a Social Media Command Center. If you didn’t think that social media had arrived with the recent news of a facebook IPO, think again. While the NFL and traditional media will be covering every possible angle of the game, the Super Bowl Social Media Command Center will provide information on just about anything else a fan visiting Indianapolis would want to know.

Here’s a few links that will help guide you… so get your laptop, ipad and/or mobile phone and be ready to go!

THE GAME

The Official Super Bowl NFL Page.

The Super Bowl and the city of Indianapolis want to provide an opportunity for a great “connected” customer experience.

Where to watch: NBC is your source online. 6:30PM EST is the estimated Kick-Off time. And on TV, well you know what they say, check your local listing. And the half-time show will be Madonna – here’s her rumored not yet released set list.

THE ADS

C’mon! As marketers (or just as a viewer) it’s all about the ads.

Mix the old (newspapers) with the new (interactive digital) and rate your favorite ad online with the USA Today Ad Meter and see the results on February 8 in the USAToday. Will you be picking the popular favorite?

View the ads now (or should I say, Pin) on the newest, hottest social platform – Pinterest.

THE FOODS

It’s all about the food! What’s your favorite? I’m thinking wings, but I have seen some great items on Pinterest the past few weeks! Of course the Food Network has a lot of recipes for you to choose.

And we definitely need a Coke and the Coke Polar Bears.

THE SOCIAL

Check out the online Super Bowl Party that was started FOUR years ago by ad agency Mullen, utilizing twitter as the primary tool – make sure to check out the Brand Bowl.

Follow, tweet, check-in, share, post….

Tweet it: @superbowl2012 or #SB46

Check the Super Bowl on Facebook.

Want to share some photos?

YouTube

Whether you decide you just want to sit down on the couch and eat some nachos, this Super Bowl will be remembered for the many ways that social media tools were used to connect a large viewing audience at one time. May the best team win. Enjoy the game.

Here are your eight links that will make you smarter…or at least more informed.

Social Media

Social media campaigns are like …. bacon? Everything IS better with bacon.

“The ability to communicate with people one-on-one and still be able to do so in a scalable way is extremely powerful.” says Shaq’s social media guru.

Social Media Manager or Community Manager. What’s your definition?

Facebook

Great information by a blogger..yes, a blogger on facebook marketing. And also includes more links. Bottom line: have a plan or what MJ2 likes to tell our client’s, have a Content Blueprint.

Facebook is helping out Page Admin’s with video tutorials on how to understand Insights Analytics.

Brand

How many brands can you name that have the letter “K” in their name? Love this interesting bit about the letter “K”.

JCPenney to have their version of the Apple Genius Bar?

Marketing

They are “spot” on with their information….Really get a LOT out of my go-to site: Hubspot.