Goal: Brand Identity for Print and Online

Starting a new business venture can be overwhelming.  Where do you begin?  Zia Systems came to us with their new business concept, and asked MJ2 to assist with brand strategy, and then pull it all together with a new logo, identity kit and website.

A brand strategy session is imperative to the start of any new endeavor.  Outside resources typically help an organization to view things differently, and to come with a clear, simplified approach to messaging.

How did MJ2 do it?

• Zia came to us prepared, and ready to work.
• MJ2 embraced a simplified  strategy and process to developing a new identity.
• Our team was sensitive to timelines and deliverable dates.

End result: A synthesized approach to brand identity in one business day!

The new Zia Systems entered the industry in a few weeks with a snappy look, updated colors, a logo that depicted brand recognition, and best of all, a tag that encompassed the big picture of where the company hoped to head in the future.